Marketing Strategy & Design That Actually Drives Revenue

Most businesses struggle with scattered marketing, unclear strategy, and misaligned teams. I fix that — with clear direction, creative execution, and systems that actually stick.

Full-Service Marketing & Design

From strategy to creative to execution — for businesses and organizations that need a real marketing partner.

Campaign Strategy & Execution

For organizations with a message that needs to move people.

Public health campaigns and community awareness initiatives

Multi-channel strategy: digital, print, radio, outdoor, events

Grand openings, new launches, and seasonal campaigns

Message development for regulated and sensitive industries

Marketing Strategy & Leadership

Senior marketing direction without the cost of a full-time hire.

› Marketing audits and strategic planning

› Team oversight, direction, and accountability

› Vendor and agency management

› Monthly and quarterly campaign planning

Brand Development & Graphic Design

Design that positions your organization as credible, approachable, and worth paying attention to.

› Brand identity, logos, and visual systems

› Print materials: brochures, signage, event collateral

› Email design and digital graphics

› Packaging, apparel, and merchandise

Branded Merchandise & Swag

Turn your brand into something people want to wear and carry.

› Apparel, accessories, and event giveaways

› Full sourcing, vendor management, and fulfillment

› Powered by High Vibe Merch

Who I Work With

I partner with businesses and organizations of all kinds — including:

  • Growing Businesses — owners who want real marketing leadership, not generic advice

  • Nonprofits & Associations — mission-driven organizations that need strategy, not just tactics

  • Campaigns & Causes — public awareness, community education, and advocacy initiatives

  • Brands & Startups — launching something new or rebuilding their presence

Whether you're launching something new, rebuilding your presence, or running a campaign that has to land — I can help.

My Approach

Clarity Before Chaos

I help founders and operators get clear on what actually matters — priorities, positioning, and decisions grounded in reality, not noise.

Leadership, Not Hand-Offs

I don’t disappear into strategy mode. I stay close to the work — guiding creative direction, aligning teams, and making sure ideas translate into execution that actually moves the business forward.

Execution That Sticks

From campaign launches to systems and processes, I help teams turn plans into momentum — with structure, accountability, and follow-through that lasts beyond a single initiative.

What Clients Say…

  • Having been on the radio and in the media for more than 20 years in San Diego, I am hard pressed to think of anyone who I have worked with, who I love more than Ruthie. She is smart, diligent, organized, thoughtful and my list could keep going on and on. Ruthie is always thinking about how to maximize relationships, and in my business, that is urgent!

    Scott Kaplan
    Owner and Radio Talk Host
    Kaplan & Crew / ESPN Los Angeles

  • I had the pleasure of working with Ruthie Edelson during her time at Torrey Holistics. I was extremely impressed with her skills and work ethic, along with her innovative ideas and creativity. She is an excellent communicator, which made working with her smooth and efficient. Not to mention - she is a lot of fun to work with, which made our work together more enjoyable. I would highly recommend Ruthie to anyone looking for Marketing or Graphic Design needs.

    Savannah Garden
    Director of Customer Success
    Holistic Industries

  • Ruthie is a very talented marketer with a great eye for design. She understands how to connect with target audiences through the use of thoughtful, creative messaging.

    Dan Stevens
    Account Executive
    Clear Channel Outdoor

  • Ruthie is an exceptional marketer with truly outstanding graphic design skills. Throughout our partnership, she demonstrated a remarkable combination of efficiency, creativity, and excellent communication. When it comes to graphic design, her creativity knows no bounds. From eye-catching ads to engaging marketing collateral, her designs add a fresh and distinctive flair to materials, setting brands apart in a competitive landscape. Her efficiency, creativity, and excellent communication skills make her an invaluable asset to any project.

    Lisa B.
    Senior Partnership Manager
    San Diego Magazine

  • I hired Ruthie to help with our companies new brand image and content. We wanted a more local southern California feel instead of a national generic look which we get from our manufacturer. She is extremely professional and punctual. I appreciate her quick response times and knowledge of the local market trends. I will definitely hire Ruthie again for any upcoming needs with marketing.

    Ryan W.
    Owner of EcoWater SoCal

Let’s Grow Your Brand Together

Whether you need help with a major campaign, someone to lead your marketing, or a designer to bring your brand to life — let's talk.

hello@ruthie-edelson.com